A holding company · Est. 2015 · Miami, FL

Stories, songs & software that entertain, educate & empower.

Iconic Horizon is the company behind a portfolio of original brands across software, music, videos and publications.

09
Brands in portfolio
06
Verticals covered
50+
Years combined experience
About

Building businesses around ideas worth sharing.

01

Creativity

We believe great businesses begin with creative ideas. We build products, stories, and platforms that bring those ideas to life and create meaningful experiences for the people they serve.

02

Innovation

We use technology as a creative tool. By combining craftsmanship, design, and modern software, we build products that make complex things simpler and meaningful things more accessible.

03

Humanity

People come first. We create technology that respects attention, supports growth, and leaves individuals better informed, more capable, and more connected to what matters most.

Portfolio · 9 brands

The portfolio.

01 · Media

Archinext

archinext.io

A media brand at the intersection of architecture and the climate crisis — the built environment, reimagined.

02 · Publishing

How to Take Care of Humans

howtotakecareofhumans.com

A book trilogy and media brand on the science of human longevity and care — across three volumes: How to Take Care of Humans, The Longevity Edit, and The Engineered Human.

03 · Music

Darío Jackson Smith

dariojacksonsmith.com

An original artist project exploring composition, voice, and production through AI-assisted workflows.

04 · Publishing

iDo Publishing

idopublishing.com

An independent imprint releasing titles across health, creativity, and the portfolio's core verticals.

05 · Software

Motiva

getmotiva.app

A mobile app product. Design, engineering, and distribution handled end-to-end within the portfolio.

06 · Software

Lingoflo

lingoflo.app

A language-learning product focused on conversational fluency and retention through deliberate practice.

07 · Software

Sovereign

A creative-management platform for songwriters, artists, and other creators — catalog, rights, and royalties in one native app.

08 · Education

Darren Teaches

darrenteaches.com

An education-focused brand from founder Darren Ockert, teaching across creative and business disciplines.

09 · Business

Bodego

A list-organization app for households — keeping shared shopping lists, chores, and to-dos in sync for everyone at home.

Founders

Leadership.

Darren Ockert
Co-founder & CEO

Darren Ockert

Co-founder and CEO of Iconic Horizon. Darren has spent the last decade building a portfolio of brands across media, publishing, software, music, and education — each grounded in craft, research, and a long time horizon.

His personal work runs in parallel — writing, teaching, and the projects he leads directly.

darrenockert.com
Armando Ortiz
Co-founder & COO

Armando Ortiz

Co-founder and COO of Iconic Horizon. After a 30-year career at IBM, where he retired as a Vice President, Armando turned his focus to designing products at the intersection of technology, personal growth, creativity, and human potential.

At Iconic Horizon he helps lead the vision and development of products including Motiva, LingoFlo, and Sovereign — building thoughtful software that helps people learn, create, grow, and live more intentional lives.

armandoortiz.com
Contact

Let's build something.

Partnerships, press, licensing, collaboration. Tell us what you have in mind — we read everything that lands in the inbox.

Iconic Horizon, Inc. 25 SE 2nd Ave, Ste 550 Miami, FL 33131 +1 (305) 814-9022